A Stakeholder Analysis for Collaborative Mobile Money Service
DOI:
https://doi.org/10.11113/jt.v64.1374Keywords:
Stakeholder analysis, mobile money, collaboration, SudanAbstract
Mobile money is the use of mobile phone to access financial services by unbanked users who were not previously connected to formal financial system. Providing mobile money service requires collaboration between different stakeholders from different sectors: financial, telecommunication, regulatory bodies and retail agents. The aim of this study is to understand the different mobile money stakeholders’ interests in participating in mobile money ecosystem, their position from collaborative mobile money service provision policy, the different resources that they are willing to participate with and the possible collaboration alliances that they can formulate. Qualitative semi-structured face-to-face interviews were conducted to collect data from different stakeholders in different sectors in Sudan. The data was analyzed using stakeholders analysis approach and results of the analysis were presented using different diagrams that contributes toward better understanding to the mobile money ecosystem in Sudan.
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